Think mouth-watering creatives that
are just as good as truffle tagliatelle in
Florence. Or even a bit better. Sorry,
Francesco.

Advertising
We oer you campaigns that perform.
Measured in data. Evaluated in
success. This is our DNA. More than
10 years in the world of #cashvertising
have taught us how. We apply
behavioural psychology to unlock
your audience’s wallet and the full
potential of your brand. We want you
to enjoy peace of mind, so we do: research,
strategy, creation, production,
media buying and analytics.

Content
Content is king. It needs to be as hot
as a crispy bacon on a Sunday morning
toast. We hence think of it as a
Trojan horse: entertaining yet
hard-selling. Thumbs-stopping yet
mind-catching. That’s the sweet spot.
Yummy. We do: concept, production
and upload of content to your social
media pro? Les. All while operating at
the leading edge of cultural trends.

Comunity
We have the honor of building communities
for industry-leading brands.
They ush your business to the top
spot of every news feed. We activate
them like a rocket engine. Click. With
humorous conversation. With a ne
sense for the beauty of human interaction.
Our goal: to make them love
you. Because if you’re in love, you
spend blindly
We thought you would like to know how
we work. So, here is a glimpse into our
brain:

Media x creation
Just like Romeo and Juliet (or charles&
charlotte), media and creation
is hard to separate. Media buying
delivers performance insights that
amplify creative solutions. Our
teams synchronize themselves several
times per day. We optimise
quickly. We strive for success fast.
See us like a one-stop shop mastering
the complexity of data-driven
creative solutions, so you can
stop wasting time on alignment calls
with different parties. Pop that
champagne!

Funnels, not flights
Changing behaviour is a tough job
to do. We love it though. Just like
marriage, it needs more than one
date to get someone’s commitment.
We hence think in full marketing
funnels that tackle your
target group 24/7. Depending on
the position in the customer journey,
we deliver personalized messages
to your audiences. We
smoothly guide them through the
sales process and turn them from
users into fans.

Cutting diamonds
We are never satisfied. Successful
advertisers do 11x more iterative
testing than the average. We aren’t
average. It’s like cutting a diamond:
we start testing broad and then go
down to the needy-greedy element
of each creative. Message, visual,
format, copy, call to action. It’s our
process to design the best converting
ad for you. Once we’ve identified
a winner, we start all over
again. As mentioned: we are never
satisfied.